http://highrankwebsites.com/blog Search Engine Optimization Information Wed, 25 Jul 2007 15:47:41 +0000 http://backend.userland.com/rss092 en So it's no secret that the world of SEO is we know it is changing, thanks to Google Universal. We now see images, local results (A,B &  C) at the top, and videos now being included in the traditional SERPS. As a user, it's much better to see these kinds ... http://highrankwebsites.com/blog/video-for-search-engine-optimization/ There's been a few posts by other SEO's about how to get your site out of the Supplemental index. Andy Hagan's has a good post on how to get out of the supplementals where he lists 5 steps (unique title tags, unique meta descriptions, plenty of unique content, get more trusted links, ... http://highrankwebsites.com/blog/getting-smaller-sites-out-of-the-supplemental-index/ Has anyone ever tried to change their listing in the Yahoo directory? The team there is about as responsive as DMOZ editors. I've tried numerous times the past couple of years to try and modify listings without success or even a response.  The biggest reason I've tried to change listing information ... http://highrankwebsites.com/blog/yahoo-finally-supporting-noydir-tag/ One of the most important things you can do in any business is to properly set up expectations for your clients. It's especially true when it comes to search engine optimization. Most people outside of the Internet marketing world have no clue as to how the search engines organize their ... http://highrankwebsites.com/blog/setting-seo-expectations-for-new-clients/ Good to see Dave Pasternack working so hard to to link build. Jim Boykin, if you're looking for a new, incredibly hard working link ninja, Dave may be your guy. Hey, you have to give him some credit...he is up to # 2 in the Google rankings. He really wants that ... http://highrankwebsites.com/blog/dave-pasternack-link-builder-extraordinaire/ Mark Simon over at MediaPost writes today on the Search Insider "The Search Engines are Killing SEO".  He states: "As search engines get smarter, SEO firms have a harder time providing real value." He also says: "The endgame for all of this is a world in which SEO doesn't matter. The engines won't need ... http://highrankwebsites.com/blog/there-will-always-be-a-demand-for-seo-sorry-pastercrack-and-calcanis/ This is part two of How to Sell SEO Services.  In part one we talked about: 1. Targeting the right clients. 2. Finding out who the decision maker is. 3. Setting up the appointment So really you've done the hardest part. Nobody likes setting up appointments. For me, it's making the sales call that's ... http://highrankwebsites.com/blog/how-to-sell-seo-services-part-2/ Before starting my own SEO company I worked in the corporate world. Being an entrepreneur at heart, I worked in the corporate world only for the training and experience that working for larger companies can provide. I was a highly successful salesperson and had even worked on the side as a sales trainer for small ... http://highrankwebsites.com/blog/how-to-sell-seo-services-on-anything-else-part-1/  So those who have used Wikipedia in the past to build links will be dissapointed to learn that they will now us using the "nofollow" tag on outbound links.  To quote the people over at Wikipedia:  "At Jimbo Wales' directive, all external links within the English language Wikipedia are now coded ... http://highrankwebsites.com/blog/wikipedia-to-use-nofollow-tag/ Search technology improves everyday. It's in the search engines best interest of course to ensure that happens if they want to grow their revenues. Users of Google, Yahoo!, MSN, or any other search engine use those engines because they feel they produce the most relevant results for their queries. Google ... http://highrankwebsites.com/blog/as-search-engine-algorithms-evolve-are-your-sites-safe-from-penalization-or-deletion/